June 07, 2022

Maximizers and Satisficers




Economic psychologist Barry Schwartz coined these words to describe two different personalities.

Maximizers continuously search for the best choice, often discarding the adequate, fearful they will miss out on something better. This leads to anxiety, depression, and discontent.

For the Satisficers, good enough is fine with them. If it fulfills their needs, they’re happy. They make their decisions quickly and then move on. I fall more into this category than the other. But sometimes, my good enough — isn’t — and snap decisions often get me into trouble.

My husband is the opposite. He does research, mulls over the choices, and then contemplates some more. Meanwhile, since I’ve already made my decision, I’m dancing around him, trying to hurry him along. That only makes him dig his heels in deeper. Kind of like the tortoise and the hare. (But after he took six months to pick out table lamps when we had none, that warranted a little nudge, didn't it?)

However, unlike a Maximizer, once my husband makes a decision, he moves on. I imagine that’s why God teamed us up. We balance each other.

Back to the basic descriptions, Satisficers sound a lot like St. Paul in Timothy 6:6-8: “But godliness with contentment is great gain. For we brought nothing into this world: and certainly, we can carry nothing out. But having food, and wherewith to be covered, with these we are content.”

That’s the point. Being content with what we have, not yearning for more, worrying there’s something better around the corner or yet to be discovered. (The grass is greener concept?)

I once asked a friend why some families with large incomes still struggle from paycheck to paycheck. He told me, “Because as their income grows, they upscale their home, cars, furniture, and so on. The ratio of income vs debt remains the same.”

I never understood that. I have always been happy with my modest home and old car. A little more income when I was raising my kids would have ease some of the stress of never having quite enough. But as with the loaves and the fishes, God made my little stretch just far enough.

At this point in my life, our income is larger than our debt. Although we’d love to make some upgrades to our older home, it’s good enough. We drive a twenty plus year-old vehicle in good condition. It too is good enough.

Overall, we’re satisfied. I guess that makes us Satisficers right along with St. Paul.

How about you? Are you a Maximizer, a Satisficer, or a blend of both?

2 comments:

  1. I wonder if it's possible to be both. I am a maximizer in my choices, but I choose between lower cost, smaller, or minimalist things. My sneakers, for example. I have exactly one (kinda ugly) pair, and I use them for jogging, walking, grocery shopping, etc. But it took me HOURS to try on dozens of shoes and decide which pair to get: wide enough in the toebox but narrow enough in the heel, minimal heel-to-toe drop, shoelaces that don't slip (basically flat ones), and lower cost. I am quite content with my kinda ugly, solitary pair of sneakers.

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    1. I think many of us are a bit of both. The hours usually required to find what I want is why I hate shopping. I am much like you when it comes to my shoes and clothes. I'm picky, but don't look for the most expensive. Thank goodness for online shopping. I can look at the selections in local stores, and if they carry what I want, I can go to that store and dept and skip the usual search. If they don't carry the item, or items, I then order online.

      Except shoes. I prefer to try them on and end up like you, looking for ages for the right pair of shoes. This usually involves multiple trips to the stores because my patience and endurance give out before exhausting all the options.

      I love supima cotton T-shirts. So far only one company carries the styles and colors I like. Same with my stretch jeans and my tennis shoes. Once I find a style that I like and is comfortable, I just replace the worn-out items with the same brands - until they quit making them, and then it's back to the marathon. Ugh.

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